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June 07, 2012 News
Toyota Sponsored kartSTART Now Open to Kids in Québec

The Toyota Canada Inc. supported kartSTART program returns and expands in 2012, with the addition of a Quebec-based program hosted by Autodrome St-Eustache on July 10-12, 2012.

The kartSTART program, which gives kids an early start on understanding vehicle safety, is now in its second year. For 2012, the Ontario program has also found a new home at Sunset Speedway on June 25-27, 2012.

“I am thrilled about all the exciting new activity for kartSTART this year,” kartSTART’s Russ Bond said. “Toyota’s continued support of the expansion of kartSTART is providing more kids their first chance to drive a kart this year, and more families to experience the Toyota Star Safety System™.”

The kartSTART program is an exciting one-day driving course that focuses on the entire family. Kids, as young as 10-years old, are given their first opportunity to drive a motorized vehicle.

“Karts are ideal for kids to get their first driving experience,” Mike Goodyear, Chief Instructor for the kartSTART program said. “After the kids have spent the morning in the karts – with no ABS or traction control – we introduce the entire family to the safety systems that are available in today’s street cars. We use Toyota products, and we not only teach them about Toyota’s Star Safety System™, we also demonstrate the systems for them – it is something the whole family benefits from.”

With the Toyota Star Safety System™ standard in every new Toyota vehicle, Toyota is committed to engineering some of the safest vehicles on the road,” said Sandy Di Felice, Director, External Affairs, Toyota Canada Inc. "More than this, Toyota continues to support community programs that focus on safe driving, so we are pleased to sponsor kartSTART once again this year as the program expands into Quebec."

To register for the kartSTART program in Ontario or Quebec, please visit http://www.kartSTART.ca and sign up online. Simply pick a date and location and hit ‘register’.

For more information on kartSTART, please visit http://www.kartSTART.ca or email info@kartstart.ca

KartSTART is a unique family driving education program that is designed to give teenagers and their families a true – real world – understanding of the physics behind driving a motorized vehicle. The goal at kartSTART is two-fold: firstly, to give young drivers their first experience behind the wheel, and secondly; to give the entire family a better understanding of current vehicle safety systems operate.

The one-day kartSTART course gives youngsters – 12 and up – a driving experience in vehicles that fit them: go-karts. Expert instructors give new drivers a clear understanding behind the physics and dynamics of driving a motorized vehicle in a closed course environment.

In addition, the families that attend our kartSTART program are mentored in the latest safety developments in passenger vehicles. kartSTART uses Toyota to demonstrate the operation of Toyota’s onboard Toyota Star Safety System™. This gives the entire family a better understanding of how to make the most of these technologies which are standard across the entire Toyota lineup.
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